My 2 cents on Sports Marketing and what I learned from SMU Basketball this week


The minute you charge admission you are in the entertainment business….everything Mark Cuban says here is applicable to your league and games. And you can let http://www.brownpapertickets.com do a lot of the work for you.

Please click on “view original” at the bottom of this article to see his whole piece….you will want to share it. And remember, when people come to your games is there a great atmosphere, do they feel they are at an event? Sorry, you are in show biz.

blog maverick

I had the pleasure of going to an SMU Basketball game this past week. It wasn’t a huge game from a standings perspective. It wasn’t a big rivalry game.  It wasn’t a game between 2 powerhouse teams. It was an important game as every game is for an up and coming team like SMU.  But there was no one outside the two teams that were really paying attention to the outcome. Bottom line, it was a game on the schedule.

It was a game on the schedule for every one but SMU basketball fans.  For SMU basketball fans it was their chance to show off to any and all newcomers who walked into the gym.  President Bush (43) was there.  Dejuan Blair, Jae Crowder, Casey Smith and others from the Mavs were there (I had no idea they were going to be there).  I ran into friends I hadn’t seen…

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